CP Leadership Institute: “Leaders” Must “Create Leaders”

To build new-generation leaders, we must dare to let them think, make decisions, and learn through trial and error, because doing right brings wisdom, and doing wrong brings wisdom too, using AI to enhance their potential and track their learning. We must instill the six leadership qualities of selflessness, giving, forgiveness, empathy, perseverance and gratitude, together with the Group’s Six Core Values: the Three Benefits Principle, Speed and Quality, Simplification, Accept Change, Innovate, and Integrity and Honesty. The Leadership Institute must be a place of learning by doing, to build capable and good people who bring success to the business and value to society. Because building leaders is an investment in the future of the organization and the nation.

Mr. Dhanin ChearavanontHonorary Chairman Strategic Leadership Development Policy Committee

The Group recognizes its vital responsibility to take part in building food security and a sustainable production chain in order to deliver good-quality, clean and safe food that promotes nutrition and good health for societies and communities worldwide.

Mr. Soopakij ChearavanontVice Chairman of the Committee Strategic Leadership Development Policy Committee

As the next step for Charoen Pokphand Group, in addition to conducting business sustainably with consideration for society, the economy and the environment, the Group will strive to build an innovative organization that researches and develops products and services of ever-higher quality. We promise that people will have access to quality food and to sources of knowledge that are quality food for the brain.

Mr. Suphachai ChearavanontVice Chairman of the Committee Strategic Leadership Development Policy Committee

The six core values of Charoen Pokphand Group are the principles that leaders must uphold and put into practice. They begin with Accept Change, which opens the way for us to Innovate. When we encounter obstacles, we must practise Simplification, turning difficult things into easy ones, and work with Speed and Quality, with Integrity and Honesty as the foundation, while upholding the Three Benefits Principle: benefits for the country, the people and the company. When leaders demonstrate these values and pass them on to the next generation, they become a force that builds leaders who drive the organization's growth, while bringing prosperity to the country and improving people's lives from generation to generation.

Dr. Ajva TaulanandaChairman of the Committee Strategic Leadership Development Policy Committee

A leader is someone who inspires people to work together with high efficiency, has the courage to make decisions, upholds integrity, and builds an organization that grows steadily and sustainably, while enabling those who achieve success in their work to grow together with the organization.

Mr. Adirek SripratakHonorary Chairman Strategic Leadership Development Policy Committee

A good leader makes whoever is near them feel valued, encouraged and hopeful of success. A leader must believe in themselves, yet not put their own ideas above all else. This is an art: being open to listening, but not to the point of swaying back and forth and losing one's ground.

Mr. Korsak ChairasmisakHonorary Chairman Strategic Leadership Development Policy Committee

The world is changing fast, and leaders must learn even faster. We will turn the Group’s business experience into knowledge and share it with business partners and society, connect with the wisdom of world-class universities and partners, strengthen financial and AI skills, and learn by doing real work, measuring results by business success, to build leaders who are both capable and good, who grow the business while creating value for the nation and society.

Dr. Teerapon TanomsakyutVice Chairman of the Committee Strategic Leadership Development Management Committee

An organization's success begins with people who dare to think, dare to act and never give up in the face of problems. Building leaders must therefore focus on developing people who can think analytically, make decisions and take responsibility for results, giving the new generation the chance to act for real, learn from mistakes and use technology to create new opportunities, so as to raise capabilities and drive the organization to grow sustainably.

Mr. Prasit BoondoungprasertMember Strategic Leadership Development Policy Committee

We must focus on building leaders who are talented, good and capable, by developing analytical thinking and the use of technology and AI, and by promoting lifelong learning, alongside instilling integrity, honesty, responsibility and empathy for others, so that they think well, speak well, act well and dare to do what is right, through learning combined with real work, so that they can keep pace with the world and be ready to work right away.

Mr. Yuthasak PoomsurakulMember Strategic Leadership Development Policy Committee

A good leader must connect with people, build trust and make everyone feel valued: communicating powerfully, going out in person to meet employees and customers, and listening to and respecting everyone equally. Trust does not come from position; it comes from meaning what you say, doing what you say, and treating others with respect, so that everyone feels part of a great shared goal.

Mr. Sigve BrekkeMember Strategic Leadership Development Policy Committee

Leaders must open up opportunities and inspire employees at every level to dare to think outside the box, dare to ask questions, dare to try new things, and see opportunities in problems and customer needs. Most importantly, leaders must not fear mistakes, but must encourage learning by doing, leading to creativity and the development of new products, services and businesses. A good leader is not only one who innovates personally, but one who builds people and a culture that enable everyone in the organization to innovate together.

Mr. Tanin BuranamanitMember Strategic Leadership Development Policy Committee

The Leadership Institute must be at the heart of teaching and instilling love for and faith in the Group, not just teaching skills.

Mr. Sompong RungnirattisaiMember Strategic Leadership Development Policy Committee

Great managers teach great people and learn on the front line every day. Store managers who develop new store managers receive a share of the revenue from the new branches: "never hold back what you know."

Mr. Tanit ChearavanontMember Strategic Leadership Development Policy Committee

Building a vision of the future, building a foundation of knowledge and building inspiration: these elevate the way we develop people.

Mr. Sunsern SamaisutMember Strategic Leadership Development Policy Committee

An organization does not need heroes; it needs a strong team that delivers results together. Leadership must be learned on the front line, with the courage to make decisions and to act in person. At the same time, leaders must give the new generation challenging work and the chance to prove their ability, because advancement in an organization should be judged by measurable results, not by age or years of service.

Ms. Lawan TienghongsakulMember Strategic Leadership Development Policy Committee

People development is a vital driver of the nation's growth. Charoen Pokphand Leadership Institute is committed to enabling employees to gain quality knowledge and skills equally and inclusively, with a focus on learning by doing, promoting lifelong learning, and fostering an organizational culture of accepting differences and treating everyone equally.

Ms. Pimonrat ReephattanavijitkulMember Strategic Leadership Development Policy Committee