Charoen Pokphand Leadership Institute was conceived from the vision of Senior Chairman Dhanin Chearavanont.

“Leaders” must “Create Leaders”

The aim of Charoen Pokphand Leadership Institute is to drive the organization's future. It is a place to nurture personnel from Charoen Pokphand Group to become future leaders, a place for leadership meetings, fostering business strategies, and driving the development of new businesses for the organization. In addition, it is a place for opportunities for new generation leaders to learn about business through real work experiences and showcase their abilities through their performance.

Core Essence

Program Development Approach

With the idea of Senior Chairman Dhanin Chearavanont recognizing "human resources" as the key driving force for the sustainable growth of C.P. Group's business in the future, the Senior Chairman and the management team delved into leadership development from world-class organizations such as GE, Samsung, Boeing, and other leading companies to build upon and create the program for developing talented and good leaders for the Group, which eventually gave birth to the "Charoen Pokphand Leadership Institute."

“Molding Leaders' DNA: Excellent, Virtuous, Resourceful”

Charoen Pokphand Leadership Institute creates customized programs with international standards to cultivate the leadership DNA of future business world leaders.

The programs at this CP Leadership Institute use the principle of "Action Learning" a form of teaching and learning that allows learners to learn through hands-on practices, enabling them to have clear knowledge in their work, learn from mistakes, and expand on successes. To maximize the effectiveness of the learning model, learners in every program will receive "authority swords" or the power to make decisions on the job, allowing them true accountability, reducing work processes, and solving problems in parallel with "follow-up" on a daily basis and self-assessment through that work. Learners will develop knowledge and various skills through actual practices instead of classroom teaching and receive "360-degree evaluation" from their team, subordinates, supervisors, and directly involved individuals, with the thinking principle that true leaders emerge from the acceptance of those around them. In addition, during the learning process, CP Leadership Institute and learners will jointly "extract lessons and distill knowledge" to share success lessons, lessons, and mistakes among learners from various levels and store them as C.P. Group's knowledge that can be continuously updated to keep up with world situations.

Our Vision

A Global Leadership Development Institute that excels in building leaders

embodied with C.P. entrepreneurial spirits, comprehensive excellence for sustainable and successful business creation for the Charoen Pokphand Group worldwide.

Our Missions

Executives Commitment

“For leaders, being talented alone is not enough. They must be patient, diligent, dedicated, determined, persistent, and disciplined. Most importantly, they must have a broad mind to be accepted, respected, and win the hearts of the team.”

“C.P. Group recognizes our responsibility in creating sustainable food and supply chain stability in order to deliver quality and safe food that betters health and well-being for the world population.”

Soopakij Chearavanont

Chairman of Charoen Pokphand Group

“C.P. Group's next step is to become an innovative organization that develops products and services of higher quality. We promise that people will have access to quality food and knowledge, which is food for the brain.”

Suphachai Chearavanont

Chief Executive Officer of Charoen Pokphand Group

“Effecting meaningful change requires ambitious goals and comprehensive strategies. You are poised to achieve extraordinary feats, as you are not an ordinary individual. The organization envisions you as a future leader of CP. We do not seek the ordinary from you; we expect you to drive profound and transformative changes.”

Dr. Ajva Taulananda

Senior Vice Chairman of Charoen Pokphand Group

“For the C.P. Group to sustainably step into its second century, we recognize that 'people' are the most important factor. We believe that the power of the new generation is a crucial driving force that will lead the organization to sustainable success for many centuries to come.”

Pimonrat Reephattanavijitkul

Director of Charoen Pokphand Leadership Institute