20 July 2026

Because Every Contribution Sustains Life: CPLI Continues its 7th Annual Blood Donation Mission, Uniting Leaders and Partners to Grow Alongside Society

Every day across the country, patients facing accidents and emergency surgeries are waiting for blood to prolong their lives. Amidst the crisis of blood reserve shortages in hospitals, the CP Leadership Institute (CPLI) recognizes this urgent issue. Therefore, we continue to move forward with the "CPLI Sharing Good Things with Society" project, organizing our 7th Annual Blood Donation event to serve as a small gear helping to replenish blood banks and deliver hope to those facing critical moments in their lives.

According to medical statistics, one bag of blood can save up to three lives. This event is thus a profound delivery of love, generously supported by the National Blood Centre Region 5, Nakhon Ratchasima, Thai Red Cross Society, which set up a mobile donation unit to facilitate the process. The event featured heartwarming scenes of unity among colleagues and partner contractors within the institute, including True Coffee, CP Foodworld, CPP, IFS, and Marine, who gathered in great numbers to donate. Together, we successfully rallied 53 donors, collecting a total of 16,800 cc of blood.

As a heartfelt thank you, CPLI prepared meaningful souvenirs, such as exquisitely crafted batik tote bags from a community enterprise supported by the CP Group's Special Projects Office, along with CP drinking water, tumblers, and food storage containers. Furthermore, after their act of kindness, all donors enjoyed a Lucky Draw with numerous prizes, including NaxNax snacks, tumblers, coasters, hand creams, clocks, cloth bags, and plush pillows. Simultaneously, the National Blood Centre provided snacks, milk, and drinking water to help donors recharge, and presented an exclusive souvenir t-shirt to those who have completed three blood donations in 2026, honoring these consistent givers for their continuous good deeds.

Beyond mobilizing blood to help our fellow human beings, this activity aligns with the national agenda of elevating the quality of life and the Thai public health system. This space of giving serves as a life classroom that nurtures mindsets and inspires. It makes everyone realize that leadership skills are not limited to managerial brilliance; they also encompass social responsibility, the spirit of sharing, and a steadfast commitment to guiding the business to grow alongside the happiness of the community.

Every bag of blood received today is on its way to a patient's bed, to extend hope and restore smiles to waiting families. CPLI extends its deepest gratitude to every sacrificing heart that stepped forward to give. We sincerely hope that today’s heartwarming story will touch the hearts of many others, inspiring them to rise and join in doing good deeds. Because the greatest delivery of love is giving the gift of life. Let's co-create and drive this society of sharing forward together.

#CPLI #CPLISharingGoodness #BloodDonation #Sustainability #GiveBloodSaveLives

#CPLeadershipInstitute #WorldClassLeadershipInstitute #LeaderInSustainability #WeareCP