21 January 2025

CPLI Fosters Knowledge Creation and Enhances Human Resource Capabilities for Sustainable Success

The CP Leadership Institute (CPLI) is committed to elevating its knowledge management practices to empower human resources in meeting the challenges of the future business environment. In alignment with the policy of Senior Chairman Dhanin Chearavanont, who emphasizes the cultivation of knowledge from experts and various leadership development programs within the Charoen Pokphand Group, CPLI strives to develop a workforce that is both highly capable and aligned with the organization’s long-term vision.

Recently, CPLI collaborated with CP Axtra Public Company Limited to develop a comprehensive knowledge manual that compiles the expertise of senior executives and emerging leaders within the Group. Notable examples include the “CP Axtra Sales Leader’s Manual” and the “CP Axtra Branch Manager’s Manual,” which serve as essential tools for deepening understanding and enhancing the skills of employees in the retail sector.

On this occasion, CPLI’s Retail Business Knowledge Management (KMR) team held a high-level meeting with senior executives from CP Axtra, including Khun Aree Wongrasmee, Vice President of Customer Business; Khun Uea-angkun Tanvisut, Vice President of Wholesale Business for Makro Thailand; and Khun Monchai Intarapornudom, Senior Director of Hypermarket Operations at Lotus's Thailand. The discussion provided an opportunity to gather valuable feedback and jointly shape the future development of the knowledge manual, reflecting CPLI’s commitment to building robust knowledge assets that respond to the rapidly evolving business landscape.

CPLI continues to advance the development of knowledge manuals and tools designed to transfer expertise from one generation to the next, thereby contributing to the sustainable success of the Charoen Pokphand Group. For further details, please visit CPLI Learning Space, an online knowledge platform that unlocks the potential of every member of the organization.

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